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Equip partners to sell your product.

Give partners one place to find training, sales content and program resources, and see how they use it.

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What is partner enablement software?

Partner enablement software gives partners access to the training, content and tools they need to market, sell and support a vendor's products.

Resources can include sales playbooks, product information, pricing, courses, certifications, campaign kits and other program materials.

Access rules help vendors show relevant resources by partner role, tier, region or product. Usage and completion data show how partners engage with the program.

Full definition

Build the portal around your program

Create and update portal pages with the drag-and-drop builder. Use templates, build custom layouts and choose which pages require partners to log in.

  • Drag-and-drop page builder
  • Templates or custom layouts
  • Log-in optional per page

Training inside the partner portal

Deliver courses and learning paths in the same portal partners use for the rest of the program. Assign training by product or partner group and keep completion records on the partner profile.

  • Courses by role or product
  • Videos and quizzes
  • Completion on the partner record

Help partners find the right content

Organize playbooks, case studies and product materials in a searchable partner content management system (CMS). Filters and access rules show partners the content relevant to their role, region, product or partner type.

  • Content filtered by partner type
  • Co-branding supported
  • Usage tracked per asset

See how partners use your resources

Track asset usage and course completion. Use the data to identify popular resources, content that may need updating and areas where partners may need more support.

  • Content usage by asset
  • Completion by course
  • Engagement by partner

Keep every partner asset organized and ready to use

Organize assets by purpose, from datasheets and battlecards to price lists. Help partners find the right content without searching through folders.
Set when content becomes available and when it expires. Prepare assets ahead of launch and keep outdated materials out of circulation.
Group related assets into structured content packages for specific campaigns or goals. Give partners easy access to the materials they need in one place.
Manage price lists and control access by partner group. Ensure partners only see the pricing information relevant to them.

As a customer, IFS could do nearly everything needed for our updated portal re-launch on our own. Unifyr complemented us with guidance, best practices, and help where needed.

Sabine Zink Claesson, VP Global Partner Operations, IFS

What enablement teams ask after onboarding ends

How does Unifyr support partner readiness?
Courses, content and program resources sit in the same portal, assigned by role, product or partner group, and completion lands on the partner record.
What types of enablement content can be shared?
You can share playbooks, product sheets, case studies, videos, campaign kits, pricing documents and other digital resources. Assets are stored in a searchable library and can be organized for different partner groups.
Can we track which resources partners are using?
Yes. Unifyr tracks content usage by partner and asset. This helps teams identify frequently used resources and content that may need to be updated or removed.
Can we personalize enablement content by role or region?
Yes. Access rules can use partner attributes such as role, region, tier or product to determine which resources are visible.
What analytics are available for partner enablement?
Content analytics show how partners use individual assets. Training analytics cover course completion and certification status. Teams can review the data by partner, group, course or resource.
How do we measure enablement ROI?
Start with the outcome each resource or training program is intended to support. Track content usage, course completion and certification status, then review that activity alongside relevant partner performance data.
Can partners see content filtered by role and tier?
Yes. Content permissions control which assets are available to each partner role, tier or group. Access can also depend on requirements such as certification status.
Do we support enablement content in multiple languages?
Yes. Store content in multiple languages and use access rules to show partners the appropriate version by region or language.
How does enablement interact with onboarding?
Onboarding can use the same courses and content library as ongoing enablement. Completed training remains on the partner record, so teams can continue from where onboarding ends.
Can partners request new content?
Yes. Partners can request resources they need but cannot find in the library. Channel teams can review those requests and use them to identify gaps in the current content.
Is partner enablement the same as partner training?
Training is one part of it, and it runs on its own machinery: courses, quizzes and a certification a partner either holds or does not. Enablement software holds the material a certified partner then works from, and the two share the partner groups that decide who sees what. See the partner training LMS.
What about partners who never engage?
Partner groups are built from partner profile, partner fields and marketing actions, so a segment can be defined by what partners have not done. Onboarding plans, campaigns and outreach then have something specific to point at. See channel marketing.

Where enablement leads

Publish a launch kit to one partner group during the demo

Bring an asset you are launching next quarter, and we will set its publish window and show which partners will see it.

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