Skip to content

Turn partnerships into revenue.

Make your partners your biggest sales team, with a PRM that runs on AI agents.

  1. Recruit where you have no reach.
  1. Lucía FerrerManaging DirectorAlbor SystemsLucía FerrerManaging DirectorAlbor Systems
  2. Priya RamanHead of PartnershipsKestrel NetworksPriya RamanHead of PartnershipsKestrel Networks
  3. Lena HofmannMarketing ManagerMeridian PartnersLena HofmannMarketing ManagerMeridian Partners
  4. Priya RamanHead of PartnershipsKestrel NetworksPriya RamanHead of PartnershipsKestrel Networks
  5. Mei Lin TanChannel Sales DirectorCalder TechnologiesMei Lin TanChannel Sales DirectorCalder Technologies

Every partner stage, one platform.

Pick your role, or click a stage, to see what Unifyr does for you.

RecruitOnboardEnableMarketSellMeasureIncentivizeHead of PartnershipsRecruit · Sell · Measure · Incentivize

Partner revenue you can see and a program that scales.

  • Partner-sourced pipeline in one view
  • Programs for every region and partner type
  • Proof of channel ROI for the board

Less admin, active partners sooner.

  • Onboarding that runs itself
  • Partners find answers without emailing you
  • Deal approval in one click or via your AI assistant

Campaigns partners actually run.

  • Ready-to-launch co-branded campaigns
  • Marketing funds without spreadsheets
  • Results per partner and campaign

Clean partner data in your CRM.

  • One source of truth for partner deals
  • Native CRM sync, no double entry
  • Reports and forecasts you can trust

First partners and a first deal, fast.

  • Get started in one afternoon, onboard partners right away
  • Start out of the box, adjust to your needs
  • Step up when your program grows

Find and sign the right partners.

  • Branded partner sign-up pages
  • Applications with approval flow
  • Partner types and tiers from day one

Get new partners productive fast.

  • Contracts and profiles in one flow
  • Automatically assign onboarding plans, tailored to partner type and user role
  • Our onboarding agent (Onboarding IQ) guides users through their journey

Enable partners to sell like you do.

  • Training paths and certification
  • Content library with the latest material
  • Playbooks per partner type

Help partners create demand.

  • Co-branded campaigns that partners can launch on their own
  • Through-channel marketing via email, social and more
  • Marketing funds requested and tracked

See every partner deal.

  • Let partners register deals in seconds
  • Lead distribution to the right partner
  • Sync with Salesforce, HubSpot, Dynamics or Pipedrive

Measure what your partners produce.

  • Partner-sourced pipeline and revenue reports
  • Dashboards by partner, tier and region
  • Instant answers from Analytics IQ

Reward partners by tier and activity.

  • SPIFFs and rewards by tier
  • Contests your partners want to win
  • Rewards tracked from eligibility to payout

Bring your first channel AI use case to life

Your daily channel work, automated

Connect your team’s AI assistant. It answers from live partner data and acts for you: updating deals, approving partners, drafting campaigns.

See Agent Connect
  • ChatGPT
  • Claude
  • Gemini
  • Copilot

Agents that take on the routine program work

Ask IQ registers deals, finds content and analyzes trends for your team and partners, while IQ agents automate channel work behind them.

See Unifyr IQ

See your own program in Unifyr

Get a demo