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Lead Calculator

Calculate the lead volume your partner program needs to reach your revenue goals.

Enter your current partner program metrics to see what it takes to hit your revenue target.

Opportunities from partners
Percent of leads that close
Typical contract value
100 × 12 × 22% × $50,000 = $13.2M

Partner-sourced revenue target
$22.33M − $13.2M = $9.13M gap
Run
0 – 0 Leads per month to hit target
  Required Delta
Leads per month 0 – 0 +-100 – +-100

Increase lead flow & win rate with PRM

Partner programs serve many goals like market reach and brand awareness, but when you're measuring revenue, it traces back to three factors: leads, win rate, and deal size. This calculator focuses on that lens.

Is it really that simple?

Not quite. Your partner program is a living ecosystem with innumerable moving parts: partner relationships, market dynamics, competitive pressures, and the unique strengths your team brings to the table.

What this calculator does give you is clarity on the destination. When you know the lead volume required to hit your targets, you can work backwards to build a plan that actually gets you there. Maybe that means recruiting more partners, investing in enablement to boost win rates, or focusing on higher-value deals.

Does Unifyr help us close the gap?

Yes, in a number of meaningful ways:

  1. Partner recruitment and onboarding: Identify high-potential partners and get them productive faster with streamlined onboarding workflows.
  2. Lead distribution and deal registration: Route leads to the right partners instantly and track deals through the pipeline with full visibility.
  3. Partner enablement and training: Equip your partners with the knowledge and resources they need to improve win rates.
  4. Performance analytics and optimization: Measure what matters and continuously refine your program based on real data.
  5. AI agents: Let autonomous agents handle partner onboarding, campaign recommendations, and deal monitoring so your team can focus on strategic work.

What next, wise lead calculator?

I'm glad you asked. Now that you know what you need, you need a personalized assessment how to get there.

Our experts are highly experienced in discovering all the relevant parameters of your channel program in order to highlight strengths and weaknesses. In speaking with our team, you stand to learn far more than what this tool can offer.

In other words, click 'speak with sales' above.

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