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Unifyr Grow

Grow helps channel teams certify partners, run partner-led campaigns and distribute leads. Track performance across your partner network.

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Reach partners where they already are

Targeted announcements and reminders reach partners in the portal and by email, and in Teams or Slack.

  • Centralized portal and email communication
  • Targeted messaging by partner group, tier or region
  • Read tracking and Microsoft Teams or Slack notifications

Motivate partners with contests and rewards

Points, leaderboards and rewards for the partner activities you choose, with eligibility rules you set.

  • Points for eligible partner activities
  • Leaderboards, achievements and rewards
  • Flexible eligibility rules and submission reviews

Connect Unifyr to the AI tools you already use

Agent Connect puts Unifyr in your team’s AI tools: ask questions and act in plain language.

  • Works with ChatGPT, Claude, Copilot, Gemini and other MCP-compatible AI tools
  • Secure access based on existing user permissions
  • Generate reports and dashboards with a simple question
See Agent Connect

Unifyr IQ: AI agents that do the work for you

Ask IQ answers partners from your own training and collateral; Grow carries 50,000 agent credits a month.

  • AI agents built into the platform
  • Instant answers and personalized recommendations
  • Scale partner support without adding headcount
See Unifyr IQ

Expand your capabilities without switching platforms

Common questions about Grow

Who is Unifyr Grow for?
Companies with an established channel team and roughly fifty to five hundred active partners. If partners already register deals and you now need to certify them, market through them, route leads to them and reward the ones who perform, Grow is the plan built for that stage.
What does Unifyr Grow add over Unifyr Activate?
Everything in Activate, plus certification management, campaign management and vendor-driven campaigns, lead distribution, pricebooks and quotes, the contest and gamification engine, and automatic portal localization and translation. On the technical side: every CRM connector, single sign-on for partners as well as your team, and the full API and Agent Connect. See both plans row by row
What is Agent Connect?
Agent Connect is the Unifyr MCP server. It implements the Model Context Protocol, the open standard for connecting AI assistants to the systems where work lives, so Claude, Microsoft Copilot, Gemini and ChatGPT can read your partner data and carry out admin work under your existing permissions. Read more about Agent Connect.
How do contests work?
You create a contest in the admin console: name it, set the dates, choose the activities that earn points, decide which partners are eligible, and configure the leaderboard and rewards. Partners see the contest and their standing in the portal, and submissions land in a review queue with a weekly digest for reviewers. See the contest engine.
What happens when we outgrow Unifyr Grow?
You upgrade to Unifyr Scale on the same platform. Scale adds advanced branding, unlimited custom objects, advanced deal registration workflows, partner CRM integration, partner discovery and a partner locator, tiering, MDF management, campaign personalization, partner-driven campaigns, virtual events and the agency marketplace. Your data, portal and partner relationships stay intact.
How does pricing work for Unifyr Grow?
Grow is priced per partner, with fifty partners and 50,000 agent credits a month included and room for up to 2,500 partners as the program expands. Talk to us about pricing for your program.

Route a lead to the right partner during the demo

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