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Deliver Leads Where They Live: CMR ChannelChat with Ken Romley [VIDEO]
This article was updated prior to our rebrand and may reference Zift Solutions or ZiftONE, which are now
Unifyr and Unifyr One, respectively.
Manual lead distribution often leads to lost opportunities and lower sales volumes. It’s time to deliver leads where channel partners live and make it easy to nurture prospects through to sales. Channel Marketer Report (CMR) recently sat down with Zift CEO Ken Romley to discuss best practices for overcoming lead distribution challenges, improving partner engagement, and closing the loop on channel sales and marketing initiatives.
Watch the video to learn more: