Join us

Join us as at the iconic Microsoft Conference Center for two action-packed days. It’s your opportunity to engage directly with Microsoft leaders, learn from expert panel discussions, immerse yourself in hands-on workshops, and experience a targeted partnering experience.

Microsoft’s ongoing support of Ultimate Partner, along with its sponsorship of the Ultimate Partner LIVE event, highlights the importance of ecosystem-led growth. A special thank you to all the Microsoft leaders below who plan to take the stage and those who coordinate behind the scenes to make this event a success.

Over 30 industry-leading speakers and award-winning partners will grace the stage and share insights that will shape the future of cloud go-to-market strategies.

The two-day agenda will cover topics such as:

• Prepare Your Microsoft Business for FY26
• The Marketplace Ecosystem Opportunity
• The State of the Marketplace Ecosystem
• Microsoft’s AI & Software Vision
• Forging the New World of Data & AI
• Defining the Marketplace of the Future for SMBs
• The Power of Partnerships: Building AI Together
• Perspective of a Microsoft Marketplace POTY Award Winner
• Embracing Change and Pivoting for Success
• Acre of Diamonds: How to Leverage the Opportunity with Microsoft
• Unlocking the Opportunity Through Ecosystem Thinking
• The Partner Perspective for Ecosystem Thinking
• Future of Distribution
• Co-Selling Journey
• Celebrating Microsoft: 50 Years of Tectonic Shifts
• And more!

Why This Event is Critical:

We are standing at a pivotal moment:

• AI is advancing faster than most organizations can keep up with.
• Accelerate Microsoft FY25 Q4 priorities and understand FY26 opportunities.
• Microsoft Marketplace is poised for explosive growth.
• Go-to-market success now demands tighter alignment and precision from partners than ever before.

Why You Can’t Afford to Miss This Event:

• Exclusive Access to Microsoft Decision-Makers
  • The executives setting the agenda for FY26 will be in the room. You’ll gain clarity on FY26. Nicole Dezen, Chief Partner Officer & CVP Global Partner Solutions will kick us off, and you will hear from leaders across the Software, Services, Reseller, Marketplace, and Sales Organizations.
  • Know exactly how to align your business, resources, and messaging to what Microsoft actually cares about this fiscal year.
• Interactive Workshops to Sharpen Your Skills
  • How to co-sell smarter with Microsoft
  • How to design GTM plays that convert
  • How to win with commercial marketplace motions
  • With Industry Experts like Reis Barrie, CEO of Carve Partners, John Jahnke, CEO of Tackle.io, Sam Gong, SVP Marketing at WorkSpan, Rebecca Jones, Chief Growth Officer of Bridge Partners, Erin Figer, Founder of Core Consulting, and leaders from The Partner Masters, Suger and more hosting immersive workshops, be prepared to learn and implement.
• Proven Frameworks for Delivering Results
  • Vince Menzione will share his 7 Principles of Successful Partnerships—developed from working with top-performing partners across the ecosystem. Other experts will share frameworks for marketplace, co-selling, GTM, and more
• Networking Opportunities to Accelerate Your Business
  • This will be a curated executive room where you'll connect with partner leaders, advisors, and Microsoft stakeholders in high-trust conversations that spark real opportunities. You’ll leave with a tighter, more strategic network—and future deals in motion.
• An Intentionally Designed Experience with Real-World Impact
  • Every detail of this event—from the location in Redmond to the experience design—is built to support meaningful conversations, clarity, and action.